The vivid beauty of spot colour litho printing unfolds in this portfolio piece by freelance graphic designer Adam Hayes.
Spot colour printing is based on a palette of 14 basic colors, from which hundreds of other colours can be mixed according to the formula developed by Pantone. Each color in the system has a unique name or number followed by either a C or a U – C for Coated paper, U for Uncoated paper.
When printed, a 100% solid spot colour will be more vibrant and dynamic than the CMYK equivalent, with a reproduction often closer to screen printing than to litho offset printing.
Adam’s work with Calverts uses spot colour printing to full effect although, as with most printed work displayed on a screen, it is best experienced in the flesh. Please get in touch with Adam if you would like to see a sample of his work or with Calverts to discuss your own spot colour print project.
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With an image concept by Peter Saville and a design by DR ME we printed and produced this beautiful postcard book…
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Creative co-operation will be the subject of a Calverts talk for this year’s UAL Creative Enterprise Week, at Central Saint…
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A giveaway to celebrate Atelier Ten’s 25th anniversary, this postcard booklet uses packaging board on the fold-back cover plus 100% unbleached…
