Airside’s 2011 calendar is red hot off the Heidelberg 74, and available from their new online shop and social space, Airside Play.
Made from 100% recycled papers and boards, and printed with Calverts Bio vegetable oil based inks, on a press which runs on 100% renewable energy, the calendar has “a fresh new format, as the biweekly landscapes of previous editions are replaced by weekly portraits. This means lots more of the Airside team’s brilliant designs, doodles and drawings from the past year, and double the number of hilarious captions”.
The tabletop calendar features subtle embossing and sits on a ‘tent card’ made from Paperback’s Cairn Natural, which worked well when we made a dummy with 750 micron board. Sadly, the material for the production run came from a different mill making, and it was more, how you say, floppy. It didn’t stand up straight. Paperback quickly replaced it with some really stiff 1000 micron material, and shazzam! – it stood to attention as smartly as anything we’ve produced this year. 26 French-folded illustrated leaves tantalisingly conceal a series of bonus scamps and line drawings. The dilemma is whether to open them with a letter knife, or leave intact and peer inside like a strange person.